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DTSTART;TZID=America/Edmonton:20260312T130000
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SUMMARY:The Business of Video Games: Commercialization and IP
DESCRIPTION:Thursday\, March 12\, 2026\n1:00–2:30 PM (MDT) | Online Event\nTicket price: $25 CAD\n\n Register here: https://www.showpass.com/the-business-of-video-games-commercialization-and-ip-2/\n\nThis webinar explores the business side of video games\, how games are marketed\, discovered\, monetized\, and scaled; alongside a clear overview of the legal and IP considerations that protect long-term value. Learn why most games fail commercially\, how IP becomes the real asset over time\, and how early decisions around platforms\, creators\, and monetization can either unlock growth or limit future opportunities.\n\n You’ll get clarity on:\n\n 	How modern games are marketed\, monetized\, and scaled\n 	The role of platforms\, publishers\, creators\, and communities in determining success\n 	Why IP ownership and early business decisions matter more than most founders realize\n 	Key legal considerations around copyright\, trademarks\, monetization\, and creators\n\nIf you’re willing\, please share this with your members via newsletter. (Click on this  link to download a graphic for you to share) (We just ask that the promo code isn’t posted publicly on social media.)\n\n“Join Catapult Startups for an online webinar\, The Business of Video Games: Commercialization and IP on Thursday\, March 12\, 2026 (1:00–2:30 PM MST). This practical session connects commercialization and IP so developers and founders can make smarter decisions early; covering how modern games are marketed and monetized\, and the key legal basics (copyright\, trademarks\, ownership\, and contracts) that create opportunity.\n\nRegister: https://www.showpass.com/the-business-of-video-games-commercialization-and-ip-2/
URL:https://lethbridgeregion.albertacf.com/event/the-business-of-video-games-commercialization-and-ip/
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