Finding a Home For Ambition
Proving you can come full-circle with the banks
When Bryan Pachal started Effect Therapy, he wanted to create a space where he could push the limits of massage therapy. His vision included 3D anatomy software to help
educate clients about their own musculoskeletal system in addition to their treatment and a cryo spa that would allow them to do full body cryo treatments “I wanted to help elevate massage therapy, or the perception of massage therapy beyond that as simply a spa or some way to pamper yourself,” Bryan said. “There’s lots of practical
and functional applications for our therapy” With the help of a loan from Community Futures, he was able to build a facility to match his lofty ambitions and provide massage therapy treatments that aren’t available anywhere else in Lethbridge.
Bryan’s dedication to his business dream has found success – so much so that Effect Therapy has even expanded to a second location in the city.